Based on estimations, roughly 70 percent of the adult population in the United States are either obese or overweight. Compared the the same number 30 years ago, the prevalence of obesity has more than doubled, making it a rather serious public health issue. Being obese is a major health risk as it can cause a number of problems including but not limited to high blood pressure, insulin resistant diabetes, coronary heart disease, stroke, sleep apnea, respiratory problems, just to mention a few negative "side-effects" of obesity.

And as such, people should understand that when you think about obesity, when you think about losing a few pounds, you should actually be thinking about more than just a few pounds lost but rather health gained. That's exactly the message what the new health campaign by Eisai Inc. is trying to convey. My Healthy campaign, or movement, emphasizes that if you're obese or overweight, even the smallest positive changes in your life can make a difference health-wise.

"When you make the My Healthy Promise, it all starts with your doctor. He or she can advise you on what may work best for you and create a tailored plan because there is no "˜one size fits all' approach when it comes to weight loss," said Steven Lamm, MD, Director of Men's Health at NYU Langone Medical Center. "Together you can determine the health milestones you want to achieve. These goals shouldn't seem out of your reach, even modest weight loss may mean a lot to your health."

You can learn more about the movement and join it at myhealthy.com.



Disclosure: This post was requested by an advertiser.